Booth (formerly Booth & Partners) is a Certified B Corporation™ and global outsourcing partner dedicated to helping companies grow without compromising on quality, culture, or ethics. Founded in 2013, Booth empowers leaders to build world-class international teams through a combination of proprietary technology, scalable recruitment, and high-touch support. Headquartered in Vancouver, Canada, with talent hubs in the Philippines and Colombia, Booth enables confident global hiring across 120+ countries.
What Booth offers its clients
Managed Solutions
Booth takes full responsibility for running the function against the targets, KPIs, and service levels you set. We recruit and onboard the team, then manage day-to-day operations, workforce planning, scheduling, quality, coaching, and reporting through one accountable operating team. Customer support is our strongest area, along with ticket and escalation management, order management and fulfillment, and platform technical support. Where several functions work together, we can run them as one program with a shared cadence, KPI dashboard, workforce management function, and clear accountability for performance.
Our in-house learning function can ramp a new team in six to eight weeks when processes and KPIs are settled upfront, with stabilization gates at 90 and 120 days. We continue to review performance weekly, monthly, and quarterly, using workforce planning, quality data, and operational reporting to identify where the model needs to change. For high-volume work, clients can start with FTE pricing and move to transaction-based or outcome-based pricing after the 120-day gate. The monthly fee separates talent compensation from Booth's management fee.
Talent Acquisition & Employer of Record (EOR)
Booth's Talent Solutions combine talent acquisition with Employer of Record (EOR) services, so you can build a dedicated team without establishing a local entity. We source, screen, and shortlist candidates, then employ the people you choose and handle payroll, benefits, HR, and local employment compliance. You direct the day-to-day work, priorities, performance, and team culture, while Booth manages the employment relationship behind the scenes. This model works whether you are hiring one person or building a larger team across 120+ countries.
Our recruiters are based in our talent hubs in the Philippines and Colombia, where they understand the local talent market and compensation benchmarks. Booth retains 9 out of 10 professionals annually, with an average tenure of 23.4 months, helping you build teams that stay and develop deeper knowledge of your business. Pricing is an all-in monthly fee per team member that separates employee compensation from Booth's flat management fee, with no placement fee or percentage of salary. Many clients start with Talent Solutions and move functions into Managed Solutions when they want Booth to take responsibility for day-to-day operations.
BoothOS: One Platform for Global Team Management
BoothOS is our global employment platform, powered by Deel. It brings employment, payroll, benefits, and performance management into one platform, so you can manage your whole global team from a single dashboard across 120+ countries. You can generate locally compliant contracts, run multi-currency payroll with taxes calculated automatically, manage local benefits, and see how your team is performing through structured reviews and real-time metrics.
Booth's embedded teams guide implementation and stay involved as your team grows, so you have people to call on as well as the platform. You keep control of the work, while employment administration, compliance, and reporting sit with a single partner.
Workspace Solutions
Booth provides 879 workstations across 4,400 square meters of workspace in five locations in the Philippines and Colombia. Our facilities include Makati, Bonifacio Global City, Cebu, and Bogotá, with LEED-certified facilities in the Philippines. Bogotá aligns with the US business day, while Manila supports 24/7 operations. You can give your team a dedicated workplace with the facilities and local support needed to serve your customers and work alongside your wider organization.
How Booth outshines the competition
A global team that grows and stays
The outsourcing industry loses roughly a third of its people each year. Booth retains 9 out of 10 of its people annually, with an average tenure of 23.4 months. That continuity gives your team more time to build knowledge of your customers, products, and processes. It also reduces the disruption of repeated recruitment and retraining, helping you maintain quality as your operation grows.
Human Talent. Smart Tools. Zero Compromise.
Booth helps growing companies scale global operations without adding overhead. Hire world-class talent in 120+ countries through our EOR model, or deploy AI-augmented teams to deliver operational outcomes at scale.
100% quality coverage. Every conversation scored.
RubriCore, our in-house AI quality engine, scores 100% of conversations in our customer support programs against a rubric you define. Most quality assurance programs sample around 2% of interactions, leaving much of the customer experience unreviewed. RubriCore applies the same rubric to human and AI agents, is calibrated with you to within ±7% variance, and feeds every flagged moment into coaching. Our operating results include a roughly 100-person support program maintaining 97–98% quality against a 95% target, and a 260-person, multi-site program achieving 93% Global Service Level against a 90% goal.
Clear pricing, with outcome-based options
Our monthly fee separates talent compensation from Booth's management fee, so you can see what you are paying for people and what you are paying for management. Managed Solutions starts with FTE pricing, with the option to move to transaction-based or outcome-based pricing after the 120-day stabilization gate. For high-volume operations, outcome-based pricing can align the commercial model more closely with the results you need. You can start with a clear cost structure and move to a different model as the operation matures.
Built to earn your trust
We are a Certified B Corporation with a B Impact Score of 83.4, a member of 1% for the Planet, and Climate Label certified. Our security and compliance framework includes SOC 2 Type II attestation, ISO 27001-aligned controls, HIPAA and PCI DSS controls, Philippine Data Privacy Act compliance, and a GDPR framework with Article 27 representatives in the EU and UK.
Booth company structure
Booth is a founder-owned, privately held, cashflow-positive Certified B Corporation headquartered in Vancouver, Canada. Co-founders Carmen Booth and Jamie Booth lead the business with an executive team covering operations, growth, client success, people, innovation, finance, and country leadership. Our 1,900+ team members are based across the Philippines, India, Mexico, Central and South America, and Europe, with talent hubs in the Philippines and Colombia. We hire in 120+ countries and operate five office locations across Makati, Bonifacio Global City, Cebu, and Bogotá. Through Managed Solutions, Talent Solutions (talent acquisition and Employer of Record), and AI-augmented teams, we support 150+ clients across 20+ sectors.
Sample highlight service offering of Booth
Through Managed Solutions, Booth builds and runs customer support and back-office operations for companies scaling fast. You set the outcomes, and we run the operation end to end, from recruitment, training, and scheduling to quality, performance, and reporting.
Every operation we run is AI-augmented. AI agents take on the routine, high-volume work, such as capturing data, classifying requests, and routing exceptions, while our people own every judgment call. In customer support, RubriCore, our AI quality engine, reviews every conversation against your rubric, and our team turns what it finds into coaching for agents and approved fixes to your bot and knowledge base. With each cycle, more routine work resolves on its own, and your team spends more of its time where judgment matters.
Operations we run today
• Customer Support & Escalations (voice, chat, and email)
• Patient Support for Healthcare & Life Sciences
• Order Management & Fulfillment
• Account Management & Customer Operations
• Platform Technical Support
• Finance & Accounting Operations
• Recruitment & HR Back Office
• Logistics & Supply Chain Operations
In every operation, you keep ownership of your policies, standards, and final decisions, and we report against your KPIs through weekly, monthly, and quarterly reviews. Whether you start with one function or bring several together under one program, one Booth lead is accountable for the results.
