Real estate virtual assistant

The real estate industry is no exception to the demand for efficiency and productivity. 

Real estate professionals often juggle numerous tasks, from managing listings to coordinating showings and administrative duties.

This is where the role of a real estate virtual assistant (REVA) comes into play.

What is a real estate virtual assistant?

A real estate virtual assistant, or REVA for short, is a highly skilled professional who provides remote administrative support to real estate agents, brokers, and property managers.

REVAs leverage technology and their expertise to assist in various tasks. It allows those in the real estate sector to focus on their core responsibilities and improve their productivity.

Duties of a real estate virtual assistant

The duties of a real estate virtual assistant may vary depending on clients’ needs. However, common tasks include:

Administrative tasks

• Manage email communication and respond to inquiries from clients and potential buyers
• Schedule appointments, property viewings, and meetings for real estate agents
• Organize and maintain digital files, ensuring all documents are readily accessible

Listing management

• Create and update property listings on real estate websites and databases
• Ensure property descriptions and details are accurate and compelling
• Monitor listing performance and respond to inquiries from interested parties
  

Market research

• Conduct market research to identify property trends and competitive pricing
• Analyze comparable property sales data to assist in setting listing prices
• Provide real estate agents with insights into market conditions and opportunities

Client communication

• Communicate with clients to gather property requirements and preferences
• Keep clients informed about the progress of their property transactions
• Assist in drafting and sending contracts and agreements to clients

Social media and marketing

• Manage social media accounts to promote properties and engage with potential buyers
• Create visually appealing marketing materials, including brochures and virtual tours
• Implement digital marketing and SEO strategies to reach a wider audience

Administrative support

• Handle administrative tasks such as data entry, appointment confirmations, and follow-up calls
• Assist with transaction coordination, including paperwork and documentation
• Coordinate property inspections, appraisals, and other necessary appointments

Customer service

• Provide excellent customer service to clients and potential buyers, addressing their questions and concerns
• Maintain a professional and friendly demeanor in all interactions

Database management

• Manage and update the client database, keeping records of client information, preferences, and transaction history
• Use customer relationship management (CRM) or relevant software effectively

Virtual tours and property showings

• Arrange virtual property tours for interested buyers
• Coordinate and schedule property showings, whether in-person or virtual

Legal compliance

• Ensure all real estate transactions comply with legal and regulatory requirements
• Stay informed on relevant real estate laws and regulations
  

Skills and requirements needed in a real estate virtual assistant

An excellent real estate virtual assistant possesses the following skills and characteristics:

• Strong communication. Excellent written and verbal communication skills are crucial for effective client interactions.
• Organizational skills. A REVA must be highly organized, able to prioritize tasks, and manage multiple projects simultaneously.
• Technological proficiency. Proficiency in various computer applications, including CRM software, project management tools, and online communication platforms, is necessary.
• Real estate knowledge. Familiarity with real estate terminology, laws, and practices is advantageous in understanding the industry and serving clients effectively.
• Attention to detail. A real estate VA must pay meticulous attention to detail, ensuring accuracy in paperwork and maintaining professional standards.
• Time management. Working autonomously, meeting deadlines, and efficiently managing time is critical in providing timely and effective support.

Where to hire a real estate virtual assistant?

When looking to hire a real estate virtual assistant, there are several options available:

Job listing sites

Websites like Indeed and Upwork are popular platforms for finding virtual assistants with experience in the real estate industry.

Referrals

Asking for recommendations from colleagues or real estate professionals who have used VAs can lead to finding reliable candidates.

Specialized virtual assistant companies

Some agencies and BPO firms specialize in providing virtual assistants for the real estate industry. These outsourcing providers often have a pool of pre-screened candidates with relevant experience.

Examples of these agencies include Transactly, Zirtual, and Virtudesk.

Salary comparison for a real estate virtual assistant

Real estate virtual assistants’ salaries can vary depending on factors like location, years of experience, and the complexity of tasks.

Here are the average REVA annual salary ranges in the United States and the Philippines according to Salary.com and Talent.com:

On-site vs. Remote setup for a real estate virtual assistant

While some real estate professionals prefer having assistants work on-site, a remote setup is more common and convenient.

REVAs have the flexibility to work from anywhere, reducing overhead costs for real estate professionals.

A remote setup also allows for a broader talent pool, as real estate professionals can hire VAs from different locations.

Real estate virtual assistant job description template

This real estate virtual assistant job description template is a helpful guide for recruiters seeking a skilled professional.

It clearly outlines the responsibilities, qualifications, and application process, providing a clear understanding of what is expected in the role.

You may customize this template to suit your company’s needs and preferences.

Additionally, we have a comprehensive guide for recruiters that comprises essential interview questions to ask when assessing REVA candidates.

Feel free to refer to these interview questions to help you with the talent acquisition process.