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Home » Articles » Increase your sales by outsourcing lead generation thru SixEleven

Increase your sales by outsourcing lead generation thru SixEleven

Increase your sales by outsourcing lead generation thru SixEleven

How does outsourcing lead generation boost sales?

Outsourcing lead generation hands your prospecting to a specialist BPO firm, so you reach more buyers, run around the clock, and turn more leads into sales.

  • You gain skilled agents who know how to find and warm up prospects.
  • You tap modern lead tools and reach buyers across email, chat, calls, and social.
  • You run 24/7, so you never miss a lead to downtime.

Boosting sales and revenue is a top goal for any company. In fact, almost every marketing plan points to this one aim: more sales. Methods like social media, SEO, paid ads, and cold calling are all forms of lead generation. So these methods help you attract new prospects.

To lift sales even more, many firms now outsource lead generation to offshore providers like SixEleven. As a result, this practice has become a staple of modern business. For the wider picture, see the broad benefits of outsourcing.

What is lead generation?

As noted above, lead generation covers all the work a business does to attract new customers and increase its sales. Here, a lead is any person or business that shows interest in a product or service.

These leads may not have shown clear buying intent yet. Still, they fit the broad profile of a business’s target base. Meanwhile, generation is the term for all the work a team does to create ads that draw those leads in.

What is lead generation
What is lead generation?

B2B lead generation vs B2C lead generation

There are two main types of lead generation. Business-to-consumer (B2C) targets individuals. Business-to-business (B2B) targets organizations. Both types share the same goal, yet the path to it differs.

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In B2B, the sales cycle runs longer. That is because B2B deals are far larger than B2C ones. In fact, contracts between firms can take months or even years to close.

Firms also tailor content for each type. For B2B leads, marketers often build infographics, white papers, and case studies. So these assets satisfy careful business buyers and move them along the sales process. Strong lead nurturing keeps those buyers engaged until they are ready.

The approach changes with B2C leads, who are often already in the buying phase. For these individual leads, marketers use personal messages, promos, and other offers.

How can outsourcing lead generation boost your sales?

On its own, business process outsourcing brings many gains. For example, it cuts operating costs and adds 24/7 cover. Another gain of outsourcing lead generation is its direct lift to sales. So here are a few ways it helps.

Access to skilled field professionals

Trusting your lead generation to a firm like SixEleven gives you skilled agents. These pros bring years of field knowledge and real experience. As a result, your lead performance improves fast. Moreover, outsourcing firms invest in training and upskilling, so you get only the best in the market.

Access to lead technology

You also gain access to leading lead tools and hardware. So agents can reach a wider range of buyers over different channels. For example, they use email, live chat, live calls, and social media. Many teams pair this with appointment setting to book meetings for your closers.

Access to 24/7 operations

As noted above, an offshore firm gives you a 24/7 workforce. So you no longer worry about downtime or missed leads. Instead, your operations run without a break. For a broader setup, some firms build a full outsourced sales team, while others add outbound lead generation to reach cold prospects.

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How can outsourcing lead generation boost your sales
How can outsourcing lead generation boost your sales

Why SixEleven is the leading choice for lead generation

A proven track record matters most when you pick an outsourcing firm. This is where SixEleven stands out. With over 15 years of experience and 3,000 seats and still growing, this Davao-based firm competes with industry leaders.

To keep quality high, SixEleven puts its agents through a two-week training program. So each agent learns the client’s project well. Before that training, SixEleven lets partner firms review the agents assigned to them. As a result, clients confirm the fit before work starts.

This tailor-fit hiring helps clients pick agents who connect with their target audience. In turn, it raises the odds of strong lead generation. Contact SixEleven now and get one step closer to your best sales records yet.

Frequently asked questions about outsourcing lead generation

Here are quick answers to the questions buyers ask most before they outsource lead generation.

What does an outsourced lead generation team do?

The team finds and qualifies prospects for your sales staff. For example, they run outreach by email, chat, and calls. Then they warm up leads, so your closers focus on deals that are ready.

Is outsourcing lead generation cost-effective?

Yes, for most firms it is. You skip the cost of hiring, training, and tools. Instead, you pay one provider who already has the skills and tech. As a result, your cost per lead often drops.

How soon can outsourced lead generation show results?

It varies by campaign and market. Still, many firms see early results within a few weeks. Meanwhile, bigger gains build as the team learns your product and buyers.

Will I lose control of my brand voice?

No, not if you set clear guidelines. First, share your brand rules and scripts. Next, review calls and messages often. Because of this, agents stay on-brand while they work for you.

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Outsource Accelerator is the trusted source of independent information, advisory and expert implementation of Business Process Outsourcing (BPO).

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Outsource Accelerator offers the world’s leading aggregator marketplace for outsourcing. It specifically provides the conduit between world-leading outsourcing suppliers and the businesses – clients – across the globe.

The Outsource Accelerator website has over 5,000 articles, 450+ podcast episodes, and a comprehensive directory with 4,700+ BPO companies… all designed to make it easier for clients to learn about – and engage with – outsourcing.

About Derek Gallimore

Derek Gallimore has been in business for 20 years, outsourcing for over eight years, and has been living in Manila (the heart of global outsourcing) since 2014. Derek is the founder and CEO of Outsource Accelerator, and is regarded as a leading expert on all things outsourcing.

“Excellent service for outsourcing advice and expertise for my business.”

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