The Backbone Bet
PLDT just finished a 3,000-kilometer fiber backbone and lined up 500 megawatts of data-center capacity. Manila is about to unfreeze new BPO ecozones. Fiji picked the opposite bet.
In June 2026, PLDT completed the Philippines’ National Fiber Backbone — a 3,000-kilometer domestic network reaching all 91 provinces. The same infrastructure stack now runs the country’s first AI-ready hyperscale data center at Sta. Rosa, a new 100-megawatt facility breaking ground in Cavite, and a total capacity target of 500 megawatts.
Three weeks earlier, on July 7, the Department of Trade and Industry signaled it would formally endorse lifting Administrative Order 18 — the 2019 Duterte-era restriction that has frozen new PEZA-registered IT-BPM ecozones in Metro Manila for seven years.
The Philippines is not just growing its BPO sector. It is doubling its bet on the physical stack that BPO has always run on.
What just got built
PLDT’s numbers do not read like a wind-down. The 3,000-kilometer fiber backbone was designed for GCC operators and IT-BPM firms running distributed delivery at national scale. VITRO Sta. Rosa provides 50 megawatts of AI-ready compute and already hosts live GPU servers running ePLDT’s AI Stack. The Cavite facility scales from 20 megawatts at ground-break to 100 megawatts by 2028. The company’s stated 500-megawatt total target is enterprise-scale infrastructure for a $42 billion industry that IBPAP has publicly committed to hitting in 2026.
“The continued growth of GCCs and the IT-BPM sector reflects how critical strong, future-ready digital infrastructure has become,” said Albert Villa-Real, President and CEO of PLDT Global.
That is one operator’s read of the demand curve. The country’s policy machinery is reading it the same way.
What just got unlocked
Administrative Order 18 was meant to redirect BPO and GCC investment from Metro Manila toward provincial cities. Seven years in, Q1 2026 transaction data shows the redirect did not happen: 70 percent of all Philippine IT-BPM real-estate transactions are still concentrated in the capital, against a frozen ecozone supply. More than 1,600 PEZA-registered IT-BPM operators are competing for compliant CBD office space in a market closed to new supply since 2019.
Trade Secretary Cristina Roque confirmed the DTI “will soon endorse to President Ferdinand Marcos Jr. the lifting” of AO 18. The Department of Finance backs it. PEZA Director General Tereso Panga is ready to advance sidelined applications in Makati, Arca South, and Bridgetowne the moment the endorsement lands.
The interpretation is straightforward. The state read seven years of Metro Manila concentration as evidence that the sector still runs on physical scale in the capital — and it is unfreezing supply to match.
What Fiji did instead
Outsource Fiji Executive Director Josefa Wivou announced the sector’s deliberate pivot away from call-center volume toward knowledge process outsourcing — accounting, medical services, architecture, cybersecurity, AI. Fiji’s four active operators are targeting 9,500 to 15,000 workers by 2030. Roughly 60 percent headcount growth in five years, entirely up-stack.
“By specialty and niche segments, the KPO industry introduces an opportunity for other operators to tap into high-yielding markets,” Wivou said.
A 900,000-person country cannot win a scale contest against India or the Philippines. The response is the honest one: pick a different game. KPO specialization, time-zone proximity to Australia and NZ, and margin over volume.
The Philippines is not making Fiji’s move. It is scaling harder into the game Fiji just conceded.
The trade the sector is betting on
Both bets have real evidence behind them.
The scale-out bet reads AI adoption as long-tail and uneven — GCC demand is still expanding, European insurers are rethinking BPO for the AI era but not exiting it, and AI-ready hyperscale demand is exactly the kind of infrastructure only a country the size of the Philippines can host. If AI compression stays gradual, 500 megawatts and unfrozen ecozones are the correct plumbing.
The up-stack bet reads AI compression as already visible — Kotak just cut Indian IT estimates on GenAI deflation, Concentrix flagged customer pullback that took TP down 13 percent, and Cebu’s employers are openly citing the AI transition as the reason wages can’t move. If compression accelerates, the physical stack is exactly what will not clear its cost of capital.
The Philippines picked its side of the trade this week. The 500 megawatts, the unfrozen ecozones, and the 91-province backbone all say the same thing: the physical stack is still the bet.
Fiji, quietly, took the other side.
The question for your business
If your BPO partner is scaling physical delivery capacity in a market that may already be repricing away from physical scale, what are you actually buying — headcount, or outcomes?

Independent










