What is a social media virtual assistant?
Social media is playing a significant role in any business’ marketing and sales strategy – now more than ever. How you manage your business’ social media pages can help flourish or tarnish your brand’s reputation.
This is where the services of a social media virtual assistant comes in. Social media virtual assistants are social media experts that will solely work for your brand remotely. They offer a wide range of services, including developing a social media strategy and curating your channels.
Responsibilities of a social media virtual assistant
Social media management is not just about posting on your Facebook page and leaving it at that. Social media has become a very efficient marketing tool, and a social media virtual assistant can be tasked with an array of responsibilities to promote your brand and appeal to customers.
Here are some of the responsibilities of a social media virtual assistant:
- Set up your social media presence
- Write copy and blog posts for all your social media channels
- Reply to and manage comments
- Interact with your brand’s followers, answer questions, and deal with reviews
- Create surveys and other promotional strategies
Benefits of hiring a social media virtual assistant
Hiring and training can be too expensive and will take too much time that can be spent on other essential tasks. By hiring a social media virtual assistant, you’ll get to save up on hiring costs and other expenses like office space, desktops, and internet connection. Social media virtual assistants are also equipped with the right experience and skills for the job, so training will be very minimal.
By delegating your social media management to a qualified virtual assistant, you’ll get to enjoy more time in your hands for more essential tasks leading to your business’ growth and development.