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Lead Generation Virtual Assistant

Definition

What is a lead generation virtual assistant?

A business cannot survive without customers, and customers were all leads once.

A lead generation virtual assistant assures you’ll get a continuous stream of leads your sales agents can reach out to.

Lead generation virtual assistants also filter consumer and business prospects via outbound telemarketing and help streamline your company’s sales processes.

They do the hard work of researching for leads and other pre-sales business administration duties. Your sales agents can focus on selling, and upper management can focus on their core responsibilities.

What is a lead generation virtual assistant?

Duties of a lead generation virtual assistant

Lead generation virtual assistants are very beneficial for a sales team, especially in the long run. For one, they shoulder lead generation tasks on behalf of a business, getting potential clients and qualifying them.

Here’s what they can do for you:

  • Coming up with a viable lead generation strategy
  • Lead generation through online research and social media
  • Lead research through applications and paid software
  • Lead acquisition via LinkedIn Marketing platform
  • List building
  • Other duties as assigned

Lead generation services provided by lead generation VA

A lead generation VA employs various tools and strategies to attract and gather high-quality leads effectively.

Some of them include the following:

  • Competitor research. Lead generation VAs take time to research the business’s competitors and see their viability in outpacing the competition.
  • Cold calling. They can be tasked to help with cold-calling efforts to reach and qualify leads.
  • Appointment setting. Dealing with the VA side of work, lead generation virtual assistants can also set appointments with potential clients interested in learning more about the company’s services.
  • CRM management. They store qualified leads’ information in a centralized record system to help the sales team look up for them easily.

Outsourcing FAQ

How do I start working as a virtual assistant?

When you feel like you have the right skills and qualifications for the job, you may start working as a virtual assistant. There are different types of virtual assistants, like lead generation VA, marketing VA, legal VA, and more. The first step is to find your niche, so you can market yourself better for potential clients.

Aspiring VAs can create accounts on Upwork or Freelancer to find jobs, but some small to medium-sized companies prefer hiring through business process outsourcing companies to ensure workforce quality and stability. If a company is hiring more than one VA, it would be more practical to seek the help of an outsourcing company.

How many hours does a virtual assistant work?

A lead generation virtual assistant can work on the agreed upon work hours. For part-time workers, 20 hours per week is a good minimum. This is enough time for starting VAs to research for leads and filter them before sending them over to your sales agents. The tasks of a lead generation virtual assistant should not be rushed.

If you’re handling a team of VAs, let them share ideas and strategies through effective online collaboration tools that are perfect for remote work.

How old do you have to be to become a virtual assistant?

Virtual assistance is a tough and legitimate job. While some clients prefer to hire VAs for part-time or full-time positions, you will still be given a good amount of responsibilities. You can possibly be a VA with no prior experience, but you have to be at least 18 years old when applying, especially when it’s done online.

Most companies outsource their VA needs, and outsourcing companies always require proof that the applicant is at least 18 years of age before pushing through with the application.

How do I promote myself as a virtual assistant?

There are a variety of ways to get a gig as a virtual assistant. You may start on your own. Once you have mastered your niche (i.e. SEO, real estate, recruitment, etc.), you may start building your website to promote your services. You may also create an account to various online job platforms like Upwork and Freelancer, send proposals, and wait for clients to hire you.

Most clients prefer hiring virtual assistants through their trusted outsourcing partners, like Outsource Accelerator. Outsourcing firms handle everything from recruitment, to day-to-day operations, to overhead costs, so business owners can relax and reap the benefits of hiring VAs to a business.

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About OA

Outsource Accelerator is the trusted source of independent information, advisory and expert implementation of Business Process Outsourcing (BPO).

The #1 outsourcing authority

Outsource Accelerator offers the world’s leading aggregator marketplace for outsourcing. It specifically provides the conduit between world-leading outsourcing suppliers and the businesses – clients – across the globe.

The Outsource Accelerator website has over 5,000 articles, 450+ podcast episodes, and a comprehensive directory with 3,900+ BPO companies… all designed to make it easier for clients to learn about – and engage with – outsourcing.

About Derek Gallimore

Derek Gallimore has been in business for 20 years, outsourcing for over eight years, and has been living in Manila (the heart of global outsourcing) since 2014. Derek is the founder and CEO of Outsource Accelerator, and is regarded as a leading expert on all things outsourcing.

“Excellent service for outsourcing advice and expertise for my business.”

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