What is a Self-Service Portal?
A self-service portal is a website or app that consists of self-help and self-service functions. This enables and empowers the customer to perform transactions, access their needed information, request services, or resolve issues quickly and conveniently without the help of a customer service agent.
Self-service web portals are easily accessible, user-friendly, and accessible via desktop or mobile devices. Self-service portals help companies save on money, time, and effort of customer service representatives.
Benefits of a self-service portal
Some benefits of using self-service portal include:
- Customer service agents can save their time and effort. They can also focus on their core responsibilities;
- Customers will have improved knowledge of the product;
- Customers are taught to fix issues on their own, which makes it less likely to be an issue again;
- It enhances customer experience and strengthens the customer’s opinion of the company.