What is a marketing virtual assistant?
A marketing virtual assistant is a self-employed remote worker in charge of the marketing tasks needed and delegated by a particular client. Marketing virtual assistants can either work part-time and full-time, and can handle multiple clients simultaneously.
Marketing is an underrated yet integral part of a business. Marketing VAs help by creating an efficient way to engage and retain customers, raising brand awareness, improving the company’s reputation, and maintaining relevance.
Responsibilities of a marketing virtual assistant
Like mentioned above, a marketing virtual assistant is responsible for coming up with the company’s marketing strategy and campaigns, so that the client can focus more on execution. Additionally, here are other responsibilities of a marketing virtual assistant:
- Conducting keyword research
- Creating and running Adwords Campaigns
- Optimizing your social media and other online marketing profiles
- Writing and promoting your content